International Strategy
In the USA, all the properties that are officially on the market are shared in a central database. It allows Consultants and advisors to browse live offers and make selections. One of the keys to success is to be able to reach beyond borders, especially in a market dominated by international buyers.
Global Exposition
LUX is consistently investing in marketing activities and intensive communication strategies, diversified and creative. In addition to local activities, we go after qualified buyers through international networks. Our offices will work with international partners Real Estate entities around the world to promote properties. Whether dealing with a beautiful house, a luxury apartment or a worthy investment, all can be found showcased in the international market.
Large scale Advertising
Another part of our marketing strategy is the collective purchasing of advertising space online and offline which allows us to have opportunities in newspapers, magazines, special issues, editorials, newsletters and other high-quality targets. We are also able to advertise properties in various international advertisements marketplace.
Public Relation
Since it started, LUX has distinguished itself by organizing high-end events in unique locations with a select guest list. The LUX signature, its expositions, conferences, inaugurations, private dinners with HNWI customers and press conferences; a reference that certifies our expertise and the trust of our customers. From Paris, Miami, New York, Barcelona, Los Angeles to London…, our teams are driven by initiative and creativity. With a unique and prestigious property comes a unique and prestigious event.
Innovative Marketing
At a time when most of real estate investment projects start with an online research, the LUX marketing teams have become experts in enhancing properties and making them easy to find by potential buyers. A dedicated team is committed to shining on social networks, developing rich content on the blog, connecting online information channels and sending regular information to clients. Our new website was designed to allow the buyer to start a great and interactive search. Refine criteria, discover neighborhoods, prices, offers, all in a friendly environment.